It is a clean site with a flawless look, and someone without any technical background would definitely appreciate it. The layout makes anyone feel comfortable because it is so well done and clean looking. You feel as if you are in good hands and you know that you will be able to find anything you need on this site.

The two color scheme is good but try adding one or two more colors. Orange/yellow and blue go well together, and the purple color of the accessed links is nice. Maybe a turquoise color somewhere would be good. The content flows very well and is well written. All of the information is in the appropriate place.

This site would appeal to the average person in the way that it is very simply done, and everything is very easy to find. There is no messing around here, just the information that they want to convey presented in the simplest way possible. People with no technical back ground would definitely appreciate the simplicity and ease of navigation in this site.

The site loads quite quickly which is great. I did not find any typos or spelling mistakes within any of the pages, and I checked all of the hyperlinks and found that they all work well. There are no meta tags so they really need to be added. Technical branding is done on each page as directed, and the CharityFocus logo is present.